The Adex is a data marketplace and data management platform that aims to revolutionize digital marketing. It offers local data centers in Germany, GDPR compliance, unlimited multi-client capability, and availability at every level. The platform also includes a DMP and a marketplace for transparent and easy buying and selling of data. They offer various ways to upload and export data, and are connected to all leading platforms to guarantee seamless collection and activation. Additionally, they are part of a European Log-In Alliance and prioritize data security and confidentiality. Their mission is to enable, ensure, and embrace the use of data in digital marketing.